The 8 best places to travel in Asia in 2020

Travel & Leisure released its list of 50 Best Places to Travel in 2020. The list is compiled by Travel & Leisure editors as well as travel writers, advisors, and other experts. Destinations were chosen based on their prominence in the “global conversation” as well as “perennial favorites that are reinventing themselves in exciting ways,” according to a press release. Eight Asian destinations made the list, including Sri Lanka, Singapore, and Kyoto, Japan. Visit Business Insider’s homepage for more stories. Travel & Leisure has released its list of 50 Best Places to Travel in 2020. The list, which is compiled by Travel & Leisure editors as well as travel writers,… Read More

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3 mistakes that could be hindering your influencer marketing this holiday season, according to an influencer strategist

Jenny Beres is the cofounder and president of Pink Shark PR and Pink Shark Studios. Jenny helps her clients get rich, famous, or both by leveraging the power of influencer marketing to create engaging and exciting campaigns. Beres says that influencer marketing is often misunderstood and misused, but when used correctly it can have a big impact. There are three main things people get wrong when it comes to influencer marketing: They never actually ask for the sale, they think one post will be enough, and they don’t give influencers enough direction. Visit Business Insider’s homepage for more. Influencer marketing. It’s the magical misfit of marketing, the supposed sales heavy-hitter… Read More

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I dressed like Boris Johnson for one cursed week, and the Brits were too polite to say anything

UK Prime Minister Boris Johnson is known for his messy hair and suits that resemble an unmade bed. Yet his approach to dressing hasn’t kept him from advancing in politics. Just in time for election day, I recreated his worst outfits — from the zip-line look to the swim shorts jogging ensemble — and wore them for a week to see if it would change how I was treated socially and professionally. Out of classic British politeness, people generally kept their thoughts to themselves or pretended not to notice my sloppy attire. The experience reinforced my understanding that if I were a woman in politics, I would not get away… Read More

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We got a tour of UnitedHealth’s flashy new cancer center, and it reveals how the healthcare giant is taking a new approach to reshape the health system and lower costs

UnitedHealth Group is best known for operating health-insurance plans, and it provides insurance to more than 50 million people. The company is rapidly expanding in the business of providing healthcare through its OptumCare unit, which now employs or works with more than 46,000 doctors. UnitedHealth is increasing the types of medical care it provides by expanding into specialties like cancer care. In October, Business Insider got a look at one of OptumCare’s facilities that’s focused on cancer treatment. Our tour reveals how the company is planning to dominate US healthcare. In an investor presentation, UnitedHealth CEO David Wichmann said that the company expected more than half of its 2020 earnings… Read More

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These were the top trending travel destinations of 2019, according to Google

Google released its 2019 Year in Search on Wednesday, including the destinations people typed after “Trip to …” Many of the top trending locations were in the US — including Las Vegas, New York, and California — while others were further afield, such as the Maldives and Japan. Visit Insider’s homepage for more stories. Did you dream of getting away in 2019? You weren’t alone: On Wednesday, Google released a list of 10 travel destinations that people were most interested in this year — and they reveal just how far your fellow internet users hoped to venture. From “Trip to California” to “Trip to Japan,” here were the top trending… Read More

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7 fast-food Twitter feuds that defined the decade

Social media has transformed from just another place for fast-food chains to advertise into a brand-versus-brand Thunderdome. From Wendy’s snark to the recent Chicken Sandwich Wars, fast-food chains spent the last decade pushing the boundaries on what is normal behavior online. Here are seven feuds that transformed social media, fast food, and marketing in general. Sign up for Business Insider’s retail newsletter, The Drive-Thru, to get more stories like this in your inbox. Visit Business Insider’s homepage for more stories. Fast-food Twitter is a battlefield. The last decade has seen social media transform from a place where brands could somewhat blandly advertise into an all-out, snark-filled Thunderdome. It took years… Read More

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