Slack CEO Stewart Butterfield poses for photos outside the New York Stock Exchange before his company's IPO, Thursday, June 20, 2019.

On Thursday, Slack announced that it now has over 12 million daily active users.
In comparison, its rival Microsoft Teams most recently reported over 13 million daily active users.
Slack says users spend over nine hours a day connected to Slack and 90 minutes a day using the app.
Slack also says most of its top customers are actually Microsoft Office 365, customers — which includes Teams — but they still actively decide to pay for Slack.
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Slack’s daily active user (DAU) count has crossed 12 million – short of the 13 million most recently disclosed by its leading rival Microsoft Teams. However, Slack says that numbers don’t tell the full story, and offers figures to suggest that users actually like using its app.

Slack, now valued at about $13 billion on the public market, announced this milestone on Thursday, ahead of its Spec user conference later this month in San Francisco. That 12 million DAU is up 37% from this time last year, Slack says.

Slack says that users spend over nine hours a day connected to the service, and 90 minutes a day actively using the app. It’s Slack’s position that figures like those matter more than any plain user number.

Read more: With 13 million daily active users, Microsoft says its Teams chat app is now growing faster than Slack

“DAUs (daily active users) get cited a lot, but what, really, is their significance?” Brian Elliott, vice president and general manager of platform at Slack, wrote in a blog post. “In our book, the ‘U’ is what matters: Use! Engagement is what makes Slack work — you can’t transform a workplace if people aren’t actually using the product.”

In addition, Slack reports that every week, there are …read more

Source:: Business Insider

      

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