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The travel industry is hoping that 2021 will be a better year than 2020 was. As the vaccine rollout continues globally — and accelerates in the US — travel and hospitality companies are increasingly optimistic that consumers will be eager to get out and take a trip.
And, some are offering incentives to sweeten the pot.
Booking Holdings said Monday that it would be offering a $50 post-travel credit to Americans using Booking.com’s app to book an upcoming vacation. Travelers have until April 30 to activate the credit in the app, and the trip must be booked before May 31 and taken before December 31. The $50 credit will be deposited into travelers’ accounts after they take the qualifying trip. It will be valid for a year and can be redeemed at select participating properties.
The promotion comes amid signs that leisure travel is returning. The TSA is once again screening more than one million travelers daily at US airports. In a recent survey of about 1,000 Americans with plans to travel in the next 12 months, Booking found that 71% said the news about the vaccine rollout made them feel more optimistic about traveling in 2021.
On April 2, the CDC issued updated guidance that fully vaccinated people could travel safely within the US, leading to even more optimism in the industry.
Booking Holdings CEO Glenn Fogel said in an interview with Insider that the $50 promotion is structured so as to encourage travelers to continue booking travel after their initial post-pandemic vacations. He also said he is hopeful that many will end up using their recent stimulus checks to plan a vacation.
“We want to do our part to help make sure that it’s not just one and done, and that people don’t just go out on …read more
Source:: Business Insider